Why Ear Piercing Jewellery Is So Popular Amongst Businesses

Hello! My name is Robin and last year, I decided to buy my wife a new ring as a gift to celebrate our wedding anniversary. I went to the local jewellery store and had a chat with the guy behind the counter. He was really helpful and we had a great conversation about all of the different rings that were on offer. I wanted to get something really special so I bought a vintage piece and cleaned and restored it myself following the advice that was given to me by the chap in the shop. My wife loved the ring and I discovered a new found passion for jewellery.

Why Ear Piercing Jewellery Is So Popular Amongst Businesses

Why Ear Piercing Jewellery Is So Popular Amongst Businesses

14 May 2020
 Categories:
, Blog


With many businesses struggling in the wake of coronavirus, it is always important to be open to new revenue streams. For those with physical storefronts and retail space, one perpetually popular revenue method is jewellery, specifically ear piercing jewellery. Earings, studs and other, more extravagant types of jewellery have been popular for thousands of years and remain so to this day. If you are looking for a product that will keep its value without many fluctuations then you simply cannot go past an ear piercing jewellery kit from a supplier.

Minimal Space, Maximum Profit

When it comes to floor space at your business, it may feel as though there is never quite enough room to do exactly what you want. That makes being efficient with your space very important and there is perhaps no more easy-to-store item in the world than the humble earring. In addition to that, the mark up most businesses make on earrings is very healthy, which makes them pound for pound one of the easiest and most valuable sections in any store. It also allows you to cut prices with discounts more often to entice any passersby in.

Simple maintenance

Ear piercing jewellery does not require any special upkeep while you are displaying it, making it perfect for larger stores where your day-to-day monitoring of products is more spread out. The only thing that you need to keep an eye on is the lustre and shine of certain precious and semi-precious metals in your display. The last thing you want is for a dull bit of gold, silver, titanium or platinum to put a potential customer off. Having at least one employee who is familiar with jewellery polishing techniques can be very important. They don't even need to solely be involved in the jewellery section around the clock, as long as they have a bit of time every week or month.

Moves Itself

Trying to market new products can be difficult, especially in such a saturated market where brands mean so much. Earrings and other ear jewellery is perhaps the exception to this rule in that it really does not need any help to sell itself. People will always want earrings, although fads and fashion styles come in and out. It is important to keep your finger on the pulse when it comes to these trends so when you place your quarterly or yearly restock order you get the latest and greatest pieces to display. Its reliability to always be selling is why so many seemingly unrelated businesses sell at least some jewellery, and if you are looking for an easy route in then look no further than ear piercing jewellery.

For more information, contact an ear piercing jewellery supplier today.

About Me
Buying and Restoring Jewellery

Hello! My name is Robin and last year, I decided to buy my wife a new ring as a gift to celebrate our wedding anniversary. I went to the local jewellery store and had a chat with the guy behind the counter. He was really helpful and we had a great conversation about all of the different rings that were on offer. I wanted to get something really special so I bought a vintage piece and cleaned and restored it myself following the advice that was given to me by the chap in the shop. My wife loved the ring and I discovered a new found passion for jewellery.

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